The Artist Explains: STACEY - 'It'll Be Alright'




Toronto-based singer-songwriter STACEY talks us through her summery pop single and stunning, vintage visuals for, 'It'll Be Alright'.
STACEY's flawless, soothing vocal and languorous, sunshine melodies ride out any storms of the soul in this contemplative and ultimately - empowering - escapism single, 'It'll Be Alright'.



STACEY Explains:
Where was the video for 'It'll Be Alright' filmed?
Malibu, California! We filmed around Mulholland Drive and El Matador.

How does the video/ footage compliment the song?
I'm interested in the juxtaposition of modern and classic imagery, fashion, and mediums. Shooting everything on 8mm film and all the retro styling aimed to balance out the modern feel of the song. But there are certain production elements I felt warranted specific visual parallels; the warm glowing synths have always felt like sunshine to me. And the groove was always west-coast-inspired, having written the song in LA.

Any behind the scenes stories?
While we were shooting on the beach, a handful of people were coming up to me saying "Congratulations!" I assume they thought I had just gotten married, regardless of the lack of partner around. I suppose it was the white dress, gloves, car... I said "Thanks!" anyway. Ha!

Tell us about the ideas/ themes/ imagery used?
I wanted to visualize the notion of working through something and being calm, resilient, and even hopeful in an ambiguously difficult time. The perpetual driving is meant to emulate that. Laura-Lynn was definitely channeling some classic Hitchcock inspiration for the cinematography & driving scenes. The car & overall styling was something that had been ingrained in my mind since I finished the recording. I was determined to make that vision come to life for this song. It was such a great time putting together the wardrobe & props, especially as a vintage lover! In addition, there are subtle visual changes throughout that are meant to show an emotional trajectory that starts with contemplative and ends with empowerment. Driving off into the sunset is certainly meant to convey that empowerment, independence, and a renewed sense of assurance, embracing whatever may come.

What is the message you hope people take from watching the video?​
I hope it just takes people to another place for 3 minutes and 30 seconds. Especially if they needed the escape. 
Interview feature by Karla Harris