Video Premiere: Vona Vella - 'Driving to L.A.'

Emerging Leicestershire duo Vona Vella are about to unleash their new single “Driving to L.A.” – taken from their forthcoming debut EP under Peter Doherty’s label Strap Originals. We a delighted to give you an exclusive look of the visuals for the track. 

As the first brand-new artist to be releasing via Strap Originals, “Driving to L.A.” serves as an exceptional and important introduction for the duo. A warm-sounding number with a poignant twist, “Driving to L.A.” introduces the duo’s nostalgic, indulgent indie sound to audiences with unforgettable hooks and escapist lyrics. The video is directed by the iconic Roger Sargent in a classic and stylish manner; Roger also photographed Vona Vella in his signature fashion, which sees them joining Sargent’s illustrious portfolio of music icons including The Libertines, Oasis, Kings of Leon, Kasabian, Damon Albarn and U2.

Vona Vella share the following insights into the song: “Driving to L.A.” is a very innocent love song about fleeing off to somewhere desirable, as a way to ignore facing relationship problems. It’s about knowing there's a chance someone is losing interest, but liking them too much to care.

---