The Artist Explains: COBRAH - 'GLUE'


COBRAH talks to us about her intelligent virtual animated video for new single, GLUE’, featuring fascinating human-like monsters with body parts glued together.
COBRAH worked closely with 3D sculptor Lars Gunnar Thorell and director Erik Hellmouth on the music video for GLUE. It’s a stunning visual accompaniment to the innovative and experimental single. ‘GLUE’ is taken from COBRAH’s new EP, ‘ICON’, which is out now via her own label GAGBALL.

Where was the video filmed?
The video is made in a virtual animated world

How does the video connect with the song?
It's based on the song title ‘GLUE’ and the repetitive words "Put myself together". From that phrase we created the human-like monsters that looks physically glued together.

The general idea was to reference both old art and pop culture with a futuristic twist, like what would those things look like in another dimension 100 years from now?  

Do you have any behind the scenes stories you could share with us? 
All of the monsters have different names depending on looks and reference, like I named the monster where the asses are glued together the "Kardashian sisters". But my favourite creation is the lesbian orgy circle that we made, it was very much inspired by those old classic oil paintings where there's naked bodies everywhere.

Is there a message the video is trying to convey?
What I want to show is a different way to make videos than the usual sexy female pop artist look. 

We have really tried to make the monsters obscure and on the verge of strange and disgusting. I think it's important to challenge and push the visual boundaries especially when it comes to mainstream music and artistry.

Interview feature by Karla Harris