The Artist Explains: Brijs' - 'Velvet Ditch'
Fresh from exploding back onto the scene with previous single ‘Glitra’ - Brijs is back with ‘Velvet Ditch’, the second single from his forthcoming album. His new track is a fast paced rollercoaster of pop fueled psych rock, Brijs took a moment to explain the song in more depth.
Hey there Brijs, how are you? Your track ‘Velvet Ditch’ is out now, how does it feel?
Hello! I am great thank you. It feels amazing. I am proud of the whole album but Velvet Ditch is one of the tracks I’m most excited about.
Can you tell us what the track is about?
It’s a warning against personal stagnation - the idea that comfort and ease can be a trap.
It is the second track from your forthcoming debut album ‘Glitra’ - how is that coming along? What can we expect from it?
It is! The album is finished and ready to go, I’m dropping a new track every 6 weeks so watch out. Velvet Ditch takes us to the beginning of the story behind Glitra. I was working as a composer on salary in London feeling washed out and like I was losing sight of why I wanted to make music. The money was great but I started to realise I wasn’t getting anywhere other than further into a career I didn’t believe in. At that point the opportunity of a property guardianship of an old mansion in my rural home town came up - Cecil Court. I quit my job and left London for it. I then wrote the album during my time there.
The track’s name comes from a phrase about a rural town - “so comfortable, you’ll never want to get out” - where is your favorite town to visit and why?
So many great towns to choose from. I’m gonna go with St Ives for the beach and the waves.
The track was produced by Rob Brinkmann at RAK Studios, who has worked with Drake, Royal Blood, Pixies and more. How was that experience?
Rob is a GENIUS. He convinced me to pull away from the much more scuzzy lo-fi demo I recorded for this track and turned it into this hi-fi monster. His experience in the studio as an engineer brings a level of technicality to production which was completely alien to my way of making records. I would have said that getting too technical kills the vibe for me but Rob turned out to be one of those few producers where the technical approach provides a solid vehicle which allows you to travel much more confidently into uncharted territory.