mimi bay - 'helium cowgirl'
mimi bay depicts impossible love in vulnerable new single ‘helium cowgirl’.
Swedish singer-songwriter mimi bay released her EP ‘far from home’ last year, centering around her transition into adult life. The 21-year-old started sharing music on Soundcloud and YouTube as a teenager. Since then, she has gained over 160,000 monthly listeners on Spotify and received recognitions from platforms including Wonderland, Headliner and Earmilk.
‘50s inspired ‘helium cowgirl’ is mimi’s first release of 2022 and describes the emotive realisation that two people are not meant to be together, through the metaphor of helium and gravity. Just as gravity has no effect on helium, mimi details how she felt powerless in trying to keep a person in her life when feelings were unreciprocated. The bedroom pop artist explores the frustration of wanting someone to change but ultimately recognising how fundamental differences between two individuals can result in an impossible relationship. The minimalist production of the track, which mainly consists of Mimi’s ethereal vocals and the piano, showcases her emotive and authentic lyricism.
Having already released three EPs to date, it seems that we can expect to hear much more poetic and heartfelt music from mimi in the future.
Words by Emily Savage
Mad Cool stepped it up for its 10th Anniversary resulting in an unforgettable weekend in Madrid.
There is magic in that new record, and it’s a blessing in a black-and-pink colourful disguise.
This week's Band of the Week is London art-rock four-piece Cherry i - who have just released their new EP 'Yes, but I could never tell that lie' - which was produced by Ali Chant (PJ Harvey, Yard Act, Soccer Mommy).
After almost a decade away, Breaking Benjamin’s UK return was long overdue. Bringing with them Chevelle and Return To Dust, their final night of their European tour was a hot, sticky, glorious mess.
After over a decade of records, tours, festival appearances and everything else a band can dream of, Brighton band As It Is are showing no sign of stopping now.
The local legend brings his euphoric brand of dance music back to his old stomping ground: the inimitable Brighton beach.
2000trees: last minute replacements, the heatwave to end all heatwaves, and even the threat of a runaway Haaland in the quarter final — nothing could stop the fan favourite festival from excelling.
In the grand theatre of popular music, few artists have navigated the terrain of emotional catharsis with the commercial acumen of The Script.
There is a particular kind of courage required to name a song 'Joy' in an era of irony soaked detachment and algorithmic anxiety. It is the sort of title that invites mockery, that dares the listener to raise a sceptical eyebrow.
Armed with a tuxedo, a healthy dose of motivational speaking, and a star-studded lineup featuring Lil Jon, Kesha, and Tinie Tempah, Pitbull turned Hyde Park into the ultimate millennial throwback victory lap.
King Gizzard & The Lizard Wizard step into a new realm with ‘Level 5’.