mimi bay - 'helium cowgirl'
mimi bay depicts impossible love in vulnerable new single ‘helium cowgirl’.
Swedish singer-songwriter mimi bay released her EP ‘far from home’ last year, centering around her transition into adult life. The 21-year-old started sharing music on Soundcloud and YouTube as a teenager. Since then, she has gained over 160,000 monthly listeners on Spotify and received recognitions from platforms including Wonderland, Headliner and Earmilk.
‘50s inspired ‘helium cowgirl’ is mimi’s first release of 2022 and describes the emotive realisation that two people are not meant to be together, through the metaphor of helium and gravity. Just as gravity has no effect on helium, mimi details how she felt powerless in trying to keep a person in her life when feelings were unreciprocated. The bedroom pop artist explores the frustration of wanting someone to change but ultimately recognising how fundamental differences between two individuals can result in an impossible relationship. The minimalist production of the track, which mainly consists of Mimi’s ethereal vocals and the piano, showcases her emotive and authentic lyricism.
Having already released three EPs to date, it seems that we can expect to hear much more poetic and heartfelt music from mimi in the future.
Words by Emily Savage
Massive Attack and Tom Waits collaborate on evocative song ‘Boots On The Ground’.
Lifted from their fifth and final studio album, Kodaline return with their new single ‘We Were Only Young’, via Concord Records.
Where restraint gets mistaken for emotional intelligence, LØLØ opts out entirely, feeling too much, too loudly, and saying it exactly as it lands. It’s chaotic, occasionally unhinged, but never careless. Against the odds, it sticks the landing.
The legend of the art rock scene herself Kim Gordon delivers a rage against artificial intelligence and a celebration of self-identity at 02 Shepherd’s Bush, with excellent support from rising Brighton outfit Lonnie Gunn.
DID YOU ASK TO BE SET FREE? draws a tear-stained line in the sand; and the result is, fittingly enough, true liberation, as the band settles into the best version of themselves.
Blood Wizard’s free flowing experimental approach takes them into a new chapter.
Superbloom reveals that Jessie Ware has mastered the art of the grown-up pop record without sacrificing an ounce of its hedonistic thrill.
Now, a quarter of the way through the year, with the new American Football album creeping up on us, one feeling seems ever-present. It’s about to be a fantastic year to be sad!
This week's Band of the Week is Leeds based Love Rarely - who continue their rise on the UK alternative scene with the release of their debut album 'Pain Travels' via Big Scary Monsters.
Alt-shoegaze style trailblazers Midrift announce a stellar debut record with equally impressive lead single ‘Over Anything’.
Holly Humberstone’s Cruel World is cemented in love, and all of the highs and lows that come with it.
Love Rarely fuses math rock and hardcore together in a brazenly fearless new debut that establishes them as an instant new favourite.