Hope Tala - 'Survival'

Hope Tala’s latest single ‘Survival’, taken from her upcoming album ‘Hope Handwritten’, shows yet again why she’s becoming one of the most exciting voices in the alternative R&B genre. 

Released as the sixth track from Hope Tala’s highly anticipated debut album ‘Hope Handwritten’, ‘Survival’ builds on her recent success, setting the stage for the full album release on 28th of February 2025, through PMR Records. 

With a blend of soulful vocals and delicate but assertive production, ‘Survival’ feels like the culmination of Tala’s journey this year. Her 2024 singles - including ‘I Can’t Even Cry’, ‘Bad Love God’, ‘Thank Goodness’, ‘Shiver’, and ‘Jumping the Gun’ - have built an intricate, multifaceted narrative, each track adding depth to her distinctive style. From introspective lyricism to bold, genre-blending sounds, Tala has crafted an immersive experience that gives each song its own identity while still weaving together seamlessly into her musical vision.

On ‘Survival’, Tala’s voice shines with a maturity that captures vulnerability and resilience. The song’s production, although minimalistic, allows her lyrical storytelling to take centre stage. There’s an undeniable intimacy in her delivery, which makes ‘Survival’ feel like a deeply personal reflection on endurance and growth. This emotional resonance may well be why her recent live shows in London, LA, and New York have all sold out, proving that her fans are not just listeners - they’re fully invested in her evolving story.

The buzz around ‘Hope Handwritten’ speaks to Tala’s ability to captivate both long-time fans and new audiences, drawing them in with her mix of R&B, pop, and poetic lyricism. With each release, Tala has taken her sound in a slightly different direction while maintaining a cohesive aesthetic - a rarity for many emerging artists. Survival is both a testament to her artistry and a tantalising preview of what’s to come on Hope Handwritten, and as she prepares to release the album, Tala seems poised to make an indelible mark on the music scene, redefining her sound with each track and showing an artistic range that sets her apart. 

Fans and newcomers alike should keep an eye on her - ‘Hope Handwritten’ promises to be a landmark release.

Words by Gemma Cockrell